In recent years consumers (including myself) are becoming increasingly more aware of the items we purchase and the food we eat. We are constantly searching for products that are cruelty free, free range, hormone and GM free, with hours wasted scanning labels and rummaging through shelves.
There is a lot of confusion around food and their organic nature. Some products claiming that they are organic but not certified or are partially organic. It is not only daunting but confusing.
That is why it is important when selecting the right items we need to look out for the 'Australian Certified Organic' Logo.
In November, not for profit organisation Australian Certified Organic launched a new campaign fronted by celebrity chef and Australian Organic Ambassador Pete Evans. This campaign educates Australians about how to purchase 100% honest organic products and what certified organic really means.
The One Logo Says It All campaign shows Australians what to look for when purchasing organic products to ensure we can be confident in our choices.
Purchasing products that carry the Australian Certified Organic' Logo not only saves us time at the store but guarantees the product to be free range, GM free, pasture-fed, water efficient and biodiversity friendly as well as grown free from synthetic pesticides, herbicides, hormones and antibiotics.
Here is an example of some amazing products that carry the Australian Certified Organic logo.
The Australian Certified Organic logo can be found in all major and independent retailers across the country.
For more informaiton check out the video and/or visit their website www.austorganic.com.au